A Definitive Ranking of America’s Most Popular Valentine’s Day Candy

Given that I spent the vast majority of Valentine’s Day as a single woman, I never enjoyed the holidays much. It’s hard to be enthusiastic about a day when you’re constantly reminded of how lonely you really are.

Before going to college, however, I always had one part of the holidays to look forward to: the candy my mom bought me.

Now that I’m an adult, I usually end up buying the candy myself, but it’s still my favorite part of Valentine’s Day.

Of course, not all candy is created equal, and the rest of the country agrees. Candystore.com collects data on the most popular Valentine’s Day candy by state each year, and the results for 2022 are as follows:

  1. Boxes of chocolates in the shape of a heart (17 States)

  2. Conversation Hearts (12 states)

  3. M&Ms (nine states)

  4. Chocolate roses/hearts (five states)

  5. Hershey kisses (five states)

  6. Corn Cupid (two states)

  7. Candy necklaces (one state)

As I did during the Halloween season, I’m going to rearrange this list in the order it belongs (because popular opinions just aren’t correct).

7. Candy Necklaces

It’s one of the only candies that I think is properly categorized.

I don’t understand what’s going on in Alabama that has caused so much of the population to choose them as their favorite Valentine’s candy. Unless I’m missing something, it’s not Valentine’s Day candy at all.

The fact that they don’t belong on this list at all is one reason they’re ranked so low, but the other is that they’re disgusting. The sweets themselves are okay, but the string tastes nasty and is impossible to avoid.

Come on, Alabama. Make a better choice next year.

6. Boxes of chocolates in the shape of a heart

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This will probably be one of my most controversial rankings.

Yes, America’s most popular Valentine’s Day candy is ranked sixth on my list. Why? Forrest Gump said it best: you never know what you’re going to get.

I don’t like surprises in any way. I plan every second of every day, and if something unexpected happens, I panic.

When I bite into a chocolate, I want to know what’s inside. If that makes me boring, so be it.

It’s hard to avoid surprises in everyday life, but it’s a little easier when it comes to candy. For this reason, I never buy boxes of mixed chocolates – heart-shaped or not.

5. Kisses Hershey

I really like Hershey Kisses! It’s solid chocolate (no surprises), and honestly, it’s hard not to like, unless you don’t like chocolate in general.

The reason they’re ranked so low, however, is because they’re boring.

They may have special packaging during Valentine’s Day season, but the kisses themselves are the same ones you can buy all year round. I guess they have a somewhat romantic name, but that’s not enough to make them Valentine’s Day themed, in my opinion.

4. M&M’s

M&Ms are pretty much the same deal as Kisses, though they get a slight bump on my list because they at least have a special Valentine’s Day version with only red, pink, and white coatings.

They taste exactly the same as regular M&Ms, but at least they look cute and festive!

3. Chocolate roses/hearts

I grouped these two products together because their concept is similar: solid chocolate molded into Valentine’s Day themed shapes.

These, of course, are little different from Kisses in terms of ingredients, but they feel more special due to their shapes. Chocolate roses in particular are adorable and arguably better than real roses.

These still aren’t that exciting because they’re just plain chocolate, but at least they try to be Valentine’s Day themed. And at least they don’t have weird, unpredictable fillings.

2. Corn Cupid

If you’ve read my Halloween candy ranking, you already know that I love candy corn. It’s controversial, I realize, but I’ve made that opinion known before.

Cupid corn tastes the same as sweet corn, but is dyed with the pretty colors of Valentine’s Day. According to the Candystore.com article, cupid corn has made a major resurgence this year after production was curtailed during the height of the pandemic.

I hope cupid corn will continue to grow in popularity for years to come, as I think it’s the perfect candy for Valentine’s Day; It’s good, it’s cute and festive, and it’s only available during the Valentine’s Day season.

If you’re a fan of candy corn, go get a bag of cupid corn. You are literally guaranteed to love it.

1. Conversation Hearts

As I’ve learned in conversations with my colleagues at The Student, my love of conversational hearts is also controversial, which I find shocking.

These are the most iconic candies of Valentine’s Day. They are sweet and delicious. They are a cultural icon. What’s not to like?

Conversation Hearts have always been the number one thing I looked forward to from my mom, and I still buy myself at least one box every year. I love reading the corny little sayings about sweets and I love how they taste. They’re a little chalky, sure, but that doesn’t mean they’re bad.

I’ll never apologize for my love of conversation hearts, but if you’d like to discuss this opinion (or any of my others), go ahead and CALL ME.

@madphabes

[email protected]

About Marco C. Nichols

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